This post is a part of a series of K-Pop Color Palettes. You can find a full list in the original post: Colors of K-Pop.
MAMAMOO – Hip
It’s interesting what comes up when researching these videos. I came across this boppy, empowering song and I’m really digging it — especially how the dance moves weren’t too “girly” yet they were still feminine. In this video, red and black are the commanding colors contrasted by shades of gray and a pop of blue.
| HEX: #79151a RGB: 121, 21, 26 | |
| HEX: #ab1b22 RGB: 171, 27, 34 | |
| HEX: #bf3e62 RGB: 191, 62, 98 | |
| HEX: #000000 RGB: 0, 0, 0 | |
| HEX: #131c2c RGB: 19, 28, 44 | |
| HEX: #a8a4ba RGB: 168, 184, 186 | |
| HEX: #0c085c RGB: 12, 8, 92 |
NCT 127 – Kick It
This was the first video that came to mind when I thought about bold primary colors. This banger of a song and video appropriately uses yellow and black to pay homage to Bruce Lee (and modern references to Kill Bill). The high-contrast yellows and blacks, accented with rich golds and silvers, followed by a bold red emphasizes the martial arts theme.
| HEX: #e8d349 RGB: 232, 211, 73 | |
| HEX: #dcb541 RGB: 220, 181, 65 | |
| HEX: #b98c53 RGB: 185, 140, 83 | |
| HEX: #92909b RGB: 146, 144, 145 | |
| HEX: #585956 RGB: 88, 89, 86 | |
| HEX: #000000 RGB: 0, 0, 0 | |
| HEX: #a82626 RGB: 168, 38, 38 |
Ha Sung Woon – Blue
This song and video gave me a feeling of sentimentality and longing. After re-watching with captions, I realized how music and visuals can transcend language. The main blue is electric and highlights a luring deepness and shifts in tone to become more grounded.
| HEX: #1e50a4 RGB: 30, 80, 164 | |
| HEX: #3176c6 RGB: 49, 118, 198 | |
| HEX: #5ebff3 RGB: 94, 191, 243 | |
| HEX: #d0daf3 RGB: 208, 218, 243 | |
| HEX: #010d44 RGB: 1, 13, 68 | |
| HEX: #2c255a RGB: 44, 37, 90 | |
| HEX: #121b2c RGB: 18, 27, 44 |
What other bold-colored K-pop videos have you seen? Leave it in the comments below!